Robert Suarez


MD Innovation & Design

Areas of Expertise

Corporate Innovation  •  SciFi  •  Design Thinking

About Robert

Robert Suarez is a Co-founder and Director of the Forest Venture Lab where he originates, develops, and grows sustainable climate ventures and initiatives in the areas of land stewardship, forest health, carbon sequestration, and the conversion of existing woody biomass to higher-value products and services.

After spending two decades working in Design and Innovation for large corporations, startups, and impact partners, Robert knows what truly drives innovative ideas into market – understanding the needs and behaviors of people, systems, and planet, leveraging emerging technologies and applying the right business models to scale new solutions.

Robert has led award-winning design and innovation teams and an executive and director at Planet Home, Singularity University, IDEO, and as a founding member of technology startups in FinTech, Digital Learning, and Action Sports. Robert holds a BFA in Industrial Design from Carnegie Mellon University and an MS in Biomimicry from Arizona State University.

xMed Insights Lounge - Robert Suarez

Speaking Topics

  • How to Use Science Fiction as a Design Tool for Your Business

    Science Fiction has been a great way to predict the future. Science Fiction Design Intelligence is a future-back approach to design, developed at Singularity University. Through the process, we create stories about possible futures and track backwards to identify the necessary next steps to make the future we choose a reality.

    Robert Suarez discovers the power of science fiction as a predictive tool and inspires and activates your design process for ideating a new business, product or initiative.

    In this session, you will:
    – Understand the power of science fiction for envisioning possible futures
    – Apply STEEP (Societal/Technological/Environmental/Economic/Political) variables to your work in order to develop more holistic solutions
    – Learn how to Retrocast from future concepts back to today to identify necessary next steps
    – Position yourself for experimentation in design and innovation methods for your colleagues, clients, collaborators, and co-conspirators

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