Understanding Behavioral Transformation

Understanding Behavioral Transformation

Join a cohort of leaders committed to engaging in the exponential future and transforming their organizations and themselves. You’ll learn new models for behavioral change that have been validated across Fortune 50 organizations, nonprofits, and startups, and see how to apply them to spur meaningful transformation and innovation.

Duration: 4 weeks (2-3 hours per week).

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Bonus: Sign up for this course and receive a free digital copy of Kyle Nel’s book Leading Transformation: How to Take Charge of Your Company’s Future once the course begins.

100% Online

100% Online

Self-paced cohort

Self-paced cohort

Four weeks

Four weeks

Videos readings and discussions

Videos & discussions

Interactive activities

Live facilitators

What you’ll learn from this course

  • An ability to identify insights from behavioral sciences that you can use to drive transformation and innovation
  • The skills to craft a strategic narrative offering a cohesive vision that you can communicate internally
  • Methods to apply the psychology of archetypes to change behavior within your organization, with your colleagues, and in yourself.
  • Frameworks for experimental design and other emerging measurement tools you can use to navigate an uncertain future

Course Overview

Week 1

Explore the foundations of behavioral transformation. Learn how and why our innate responses to change can present intractable barriers to organizational transformation. Consider how these tendencies can be applied to bring about successful transformation.

Week 2

Find out how storytelling can enhance persuasive communication and lead to a strategic narrative. Explore the behavioral science behind how narratives can build empathy and change opinions and behavior.

Week 3

Learn how you can identify and apply psychological archetypes to understand and influence tendencies and inclinations in your organization. Consider how archetypes can lead to insights that can help you earn support from key internal and external stakeholders.

Week 4

Explore the use of emerging tools, including neuroscience, to develop behavioral insights and learn how they can be applied to experimental design. Using behavioral-based measurement, create to key performance indicators (KPIs) suited to measure new initiatives not yet ready for mature metrics during the innovation process.

Featured Presenters

Kyle Nel

EVP, Uncommon Partners Lab

Amanda Manna

Vice President of Uncommon Partners Lab

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