Greg Sherwin

Greg Sherwin, an esteemed Singularity University authority in Digital Experimentation, is a standout engineering luminary renowned for his leadership roles. With a remarkable track record, he has held VP/SVP of Engineering positions at prominent Silicon Valley startups and established entities like CNET Networks (now CBS Interactive), NBC Internet, and Singularity University.Greg's journey includes co-founding LearnStreet, an edtech startup backed by Khosla Ventures, and establishing the national website for the American Red Cross. His expertise was honed in university research labs, including pioneering work in satellite communication control systems at Johns Hopkins University Applied Physics Laboratory and contributions to high-energy research in theoretical and experimental particle physics at Stanford Linear Accelerator Center.Currently, Greg is a senior principal engineer at Farfetch, where he constructs retail ecosystem platforms. He's dedicated to mentoring Lisbon startups and sits on the Advisory Board for the House of Beautiful Business. Drawing from his extensive experience, Greg is the ultimate authority to elucidate Digital Experimentation's significance and guide its implementation, enabling businesses to flourish in our volatile, uncertain, complex, and ambiguous (VUCA) world.